Johnson Window Films Dealer Resource Center

Industry News
Industry News

Johnson Window Films actively participates as a founding member in the IWFA
and supports the following:

Tax Credits For Energy Saving Window Film Ends Soon
The International Window Film Association Offers Free Booklet With New Insight
On The Harmful Impact of Winter Sunlight On A Home's Interior and People's Skin
(November 26, 2013)

Johnson Window Films is committed to bring our dealers the latest industry news and events. We have updated information pertaining to the current tax credit for qualifying residential window film applications. The credit is due to expire at the end of this year. The IWFA reports the latest news in this press release. READ FULL STORY

Announcing The IWFA View
(October 8, 2013)

The IWFA View, the new bi-monthly publication from the International Window Film Association offers information for its members, which includes window film manufacturers, distributors and dealers. In addition since there are many other non-member professionals and businesses that benefit or have an interest in window film, the publication provides a unique view of the industry for architects, building engineers, interior designers, utilities, contractors, consultants and other industry professionals.

View the latest issue and enjoy the fast-paced topics addressed in The IWFA View!


Window Film Works Smarter and Greener to Save Energy Costs
As the Nation Continues To Face Record Summer Temperatures Easily Installed Window Film
Can Reduce Peak Electricity Demand
(July 16, 2013)

WASHINGTON, July 16, 2013 /PRNewswire/ -- Feeling the heat? The International Window Film Association (, is offering free information on how to both reduce cooling costs and the demand on our nation's electric power grids, noting that roughly one third of an average building's cooling load is from solar heat gain through windows.

According to the US Department of Energy (DOE), buildings use 41 percent of our of nation's energy. The DOE also reports that 25 to 35 percent of energy wasted in buildings is blamed on inefficient windows. Similarly, the California Energy Commission estimates that 40 percent of a typical building's cooling requirements are related to solar heat gain through windows.READ FULL ARTICLE

Make Windows Safer and Less Inviting to Thieves
Window Security and Peace of Mind
(June 17, 2013)

The International Window Film Association (IWFA) is offering common sense tips to protect homeowners from becoming either a crime or health statistic this summer. The nonprofit group points out that glass windowpanes that surround a home's entryway and exterior create an inviting target for thieves, and with summer weather here, severe injuries can be caused from broken shards of glass from accidents around the home.

The IWFA notes that home burglaries are on the rise, according to the latest crime reports from the F.B.I., and in nearly every case, entry is through a door or window. Thieves usually target the easiest means to enter a home, like breaking through windows or the glass panes surrounding entryways...READ FULL ARTICLE

College Campuses Exploring Benefits of Window Film
Window Film 101
(May 31, 2013)

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Darrell Smith, executive director of the International Window Film Association, speaks with College Planning & Management concerning the uses and benefits of window film for new and existing campus facilities.

CP&M: What Is Window Film? Is There More Than One Type?
Smith: Window films is a flexible product composed of one or more layers of coated or chemically treated polyester that can be installed on glass. It is primarily used for retrofit applications to existing windows.
There are several types of window film products, with each type specifically designed for a particular end use. These include solar-control films, insulating films, ultraviolet (UV)-blocking films, safety/security films, glare control/privacy films, decorative films and automotive films... READ FULL ARTICLE

Go Green With Window Film This Earth Day
Consumers Can Reduce Cooling Costs Up to 30 Percent With Window Film
(April 10, 2013)

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Washington, D.C. - April 10, 2013 - This Earth Day, the International Window Film Association (IWFA) is urging consumers to go green and save money and energy with cost-effective, professionally installed window film.

"Through advanced engineering, today's window films give you energy savings, a neutral carbon footprint, UV blocking and security benefits while letting visible light in," said Darrell Smith, executive director of the IWFA. "This can mean up to a 30% reduction in cooling costs, while eliminating hot-spots and making your home more comfortable," added Smith. Press Release

Window Film Included In California Building Code
(February 26, 2013)

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The state of California has just officially updated the building codes to include window film as an energy savings material. This is a historic moment for the window film industry. Johnson Window Films has supported and helped the IWFA every step of the way to get this legislation approved. "We hope to see all the other states following suit to claim window films place in the energy savings arena. We have been there all along." says Johnson Window Films president Scott Davidson.

"This addition to the code is a major step forward for energy efficiency in California, especially when considering the amount of untreated glass in the state in the majority of buildings," said Darrell Smith, executive director of the IWFA. "The wide application of window film is a simple way to immediately cut utility demand generation and the resulting reduction of peak demand on utilities and greenhouse gases will further the state's reputation as an environmental leader," he added. Press Release

Johnson Window Films advises all of our dealers to promote our Trident and Defendor film lines carefully and accurately. Please read the following statement below:

IWFA Statement on Use of Safety/Security Films for Intrusion Protection
(January 30, 2013)

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The IWFA wishes to caution those who may overstate the benefits to a potential customer of safety / security film. The information below is what should be shared when discussing or promoting safety / security window film. This is especially important in light of recent horrific events involving entry into schools. The IWFA would ask that all persons, both within and outside the window film industry, use caution in making any over-reaching statements about the potential benefits of window film uses in preventing such actions... READ FULL ARTICLE

Press Release

Johnson Window Films Introduces a New Automotive Window Film
(July 23, 2012)

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CARSON July 23rd 2012 - Johnson Window Films is launching a new automotive film line called RAGE. Tint with attitude and defy the sun. Available through Johnson Window Films distributors in VLTs 50, 43, 35, 20, 15, 05.

According to Scott Davidson president of Johnson Laminating and Coating Inc., "We have surveyed our dealers and distributors from around the world gathering feedback to guide us in building our next film line." When asked what type of film would help them survive the current economic challenges. The response was unanimous: a low cost, high value product that will allow dealers to provide the quality expected from Johnson Window Films products.

Press Release

Big Rig Truck Drivers Get UV Protection
(April 3, 2012)

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Big rig truck drivers spend a considerable amount of time behind the wheel and are at great risk for long-term skin damage from UV radiation. Many people do not know that the front passenger and driver windows of both commercial and personal vehicles do not have UV protection built in. We simply drive unprotected. The tinting laws across the United States focus on protecting the maximum visibility in an effort to prevent accidents. No one could foresee the potential health risks that have become apparent as driving time increased over time. The Commercial trucking industry has just received clarification that the use of "clear" window films with a minimum 70 percent visibility rating installed on the front side windows of "big rigs" weighing more than 26,000 pounds is permitted according to the Federal Motor Carrier Safety Administration (FMCSA). The IWFA and its’ active members have been instrumental in obtaining this groundbreaking clarification. Press Release

Consumer Awareness Booklet About Window Film Just Released
(March 5, 2012)

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As the industry grows, the perception and awareness of window film must grow too. Educating the consumer about the benefits of window film is an important and on-going process. A great way for you, the dealer, to become a resource to your customers is to stay current and learn all you can about current window film technologies. UV protection, energy savings, fade protection, security and comfort through heat and glare reduction are still the main concerns consumers face in their everyday lives.

In an effort to help educate and keep the public up to date, the IWFA has released a consumer booklet highlighting the value, use and benefits of applied window film products. This booklet is a free download available on the IWFA website. Pass this valuable information on to your customers. Press Release

Window Film: Cost Effective & Energy Saving Products
(February 14, 2012)

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Solar control window film is a cost effective and energy saving solution for Californians when used in retrofit applications on homes and buildings. According to the IWFA, an independent analysis report performed by ConSol, was released March 5th, 2012, detailing performance and payback periods involved when comparing window film to traditional energy saving retrofit products. ConSol used much of the same criteria in their study as the California Energy Commission utilizes in determining energy savings. Window film was the top energy saving choice for the cost in several climate zones. This enlightening report will help pave the way for other states and be instrumental in re-writing retrofit energy codes to include window film as a candidate for government rebates and local utility programs in the future. Read full report: Press Release

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